Ad Exchanges: First Price or Second Price Auctions?
In the world of ad exchange, there’s been some game-changing news. As of recent, OpenX (a programmatic advertising tech company) has decided to offer both first and second price auctions that are fully transparent. This breaks the tradition of using second price auctions, which have dominated programmatic buying (purchasing and selling of advertising space). Theoretically, […]
Game theory applied to a nuclear standoff
The article How to Win a Nuclear Standoff by Roeder discusses how game theory can be applied to predicting the outcome of a nuclear crisis. We are currently living in a looming nuclear standoff–of that between North Korea and the US. Roeder gives the example of a game played with two participants–each participant chooses a […]
Structural Balance Property and Mean Girls
Mean Girls is a 2004 comedy film written by Tina Fey and Mark Waters. The presentation below analyzes the film through the field of sociology. Through this point of view, the presentation presents a depiction of different social structures, the tendencies of groups and behavior, and socialization in society. Specifically, I am going to analyze […]
unbalanced triangles irl
I always find it interesting and amusing when things I learn about in class show up in my everyday life. And I understand that in this course, we’re learning about interpersonal relationships which all of us experience on a daily basis, but the similarity between topics we covered and a personal experience is a comical […]
Braess’ Paradox – The Cheonggyecheon Restoration Project
Last week, we learnt about different aspects of Game Theory, and one of them involved flow through network paths. This could be applied to traffic flows through roads, and we learnt about an interesting, and seemingly unintuitive paradox known as the Braess’ Paradox that stated that adding resources makes everyone worse off. In other words, […]
The Evolution of Morality
The concept of human morality often raises many questions, particularly in regards to its nature and inception, and while there is a large body of philosophical thought that suggests morality may be innate and universal, perhaps math can do some of the explaining. This article suggests game theory, and the popular prisoner’s dilemma may be […]
Using Game Theory to Analyze the Threat of Nuclear War
In this article Elizabeth Wrinkler interviews Stanford Professor Tim Roughgarden who depicts how game theory has been used in past military transgressions, and how it applies to the current situation with North Korea. Although game theory was originally developed with games like poker in mind, it can be applied to various situations. Roughgarden states that […]
Social Influences within Networks
Medium link: https://medium.com/@slavacm/hacking-the-system-of-social-influence-1aa83fbe035c It is evident that every single person in this society becomes influenced by something or someone. Such social influences are all around us, and they shape our human experiences. However, researchers are still assessing how influential different people are in a person’s life (as depicted in a network)—including people from well-known […]
The Global Social Network and Businesses on Social Media
http://www.itproportal.com/features/social-media-from-fun-to-fabled-business-platform/ When thinking about the global social network, it has probably shifted and evolved a lot from what it used to be 200 or 300 years ago. Before telephones and new technologies made it possible for anyone in the world to be in communication, friendships and social connections relied solely on physical interaction and […]
But how did Facebook manage to be this addictive?
An average Facebook user spends 50 minutes per day on the website. You might say, no big deal! We have 24 hours per day! But the average person sleeps for more than 8 hours per day and might to go to work, study or take part in face-to-face leisure time activities. If we include these […]
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