Beyond Google, Yahoo, and Bing: Indexing the Dark Web
Ninety-six percent of the Internet cannot be found through searching on Google (or other search engines) and is inaccessible to the average user. These sites which make up the so called Dark or Deep Web are the undetectable crevices of the Internet include pages that are unlinked, private, or have limited access. The common […]
The Limitations of Search Engines Lie in Specificity
The article referenced in the post: https://www.wired.com/insights/2014/05/searches-created-equal/ This article, which appears in a science and technology news website called “Wired”, analyzes the nature of most search engine queries and their intended goals. Paulo Guadiano, who wrote the article, asserts that, oftentimes, search engines like Google can be overwhelming and frustrating due to their inability to […]
Apple’s Network Power
Apple has built a reputation for selling high-quality devices at a high price point. It is able to do this because it has adopted a very precise marketing strategy. Former CEO Steve Jobs cited four pillars: Offer a small number of products. Focus on the high end Give priority to profits over market share Create […]
Hubs and Authorities in the World Trade Network
This paper, Hubs and Authorities in the WTN Using a Weighted HITS Algorithm, by Deguchi et al, explores the World Trade Network (WTN), which is a network of the world’s trading units, linked by imports and exports. In particular, the researchers investigate its properties as a social network, using the hubs and authorities algorithm to […]
How soccer players have a stronger bargaining power in contract negotiations
Links: http://www.espnfc.us/story/2855907/real-madrids-sergio-ramos-considered-manchester-united-transfer https://www.theguardian.com/football/2016/sep/09/neymar-psg-barcelona-offered-sign-650000 In European club football (soccer), players earn millions of dollars per week, and have agents who are on their heels for any opportunity to earn more money for their clients, and more importantly for themselves. Clubs are generating hundreds of millions of dollars in revenue, but the power still lies with the […]
Amazon Product Ranks
One of the most popular websites today, Amazon, is an online platform to purchase items. Amazon has roughly three times more search volume for products than Google, and product searches are only growing. Amazon measures success by revenue or gross margin per search as with most companies. Naturally Amazon would want to optimize searches in […]
The Evolution of SEO
In class, we discussed PageRank, which is one tool that search engines can use to decide which web pages are displayed in what order on the search results. A very simplistic description of a method that a search engine, such as Google, could use to find relevant pages is to search for words in the […]
Cheating Google Search
Google’s search engine is such a huge part of how most people navigate the internet that it seems obvious that a websites position in its search is vital to its success. But just how vital is it? As it turns outs being at the top of the search results is so important that companies are […]
Google’s SEO Needs to Transform
http://www.forbes.com/sites/danwoods/2016/09/23/why-siri-alexa-and-cortana-will-destroy-seo/#5ca30d1c7ea6 This article analyzes how Google’s current SEO might need to transform, as the paradigm of searching is evolving. As Amazon Alexa, Apple Siri, and Microsoft Cortana are becoming popular in everyday usage, there is a shift to what consumers want out of search results. There is now more of a necessity to have structured […]
Hospitals and Blood Supply
Article Start-up Website We are constantly faced with blood shortages across the nation. Besides eligible donors not donating as being one of the factors to this problem, there is a huge lack of having an optimal health delivery system. In other words, hospitals do not have great access to blood banks in order to find […]
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