PageRank is vulnerable to Sybil Attacks
One of the first things that struck me while learning about the PageRank algorithm is the following problem: What happens if you just make a lot of fake pages to boost your ranking? It seemed clear that this would be an effective strategy, and indeed it is [1]. The creation of dummy nodes in a […]
Singapore
Singapore is the third richest country in the world, after Qatar, Luxembourg and before the USA which according to the World Atlas is ranked as ninth. Singapore is the biggest port located in Asia, it is located at the entrance of the Strait of Malacca and has historically been an ‘entrepot’ (gateway) to the […]
Google Penguin and Page Ranking
Recently, Google announced that they would be including the new Penguin algorithm into their core search algorithm. This article, written by Bill Hartzer, expands on Penguin’s basic function and purpose, in addition to providing webmasters with tips on how to optimize their websites for Penguin. The addition to Google’s popular search engine seeks to improve […]
Cookies, Targeted Advertising and CTR
Original Article: http://www.npr.org/templates/story/story.php?storyId=130349989 Anyone who regularly uses the Internet is familiar with the countless ads it contains-and many of them are so irrelevant to us that we tune them out. But in recent years, tracking devices called ‘cookies’ have let to a revolution in the online advertising business. As described in the article, a cookie […]
Apple’s Second-Price Search Advertising Auction & the Implications for Developers Planning to Participate in It
Online resource: http://www.adnews.com.au/news/apple-enters-search-advertising-as-first-app-store-ads-roll-out Recently, Apple introduced its search advertising initiative on the App store. This is a move that seems to seek to emulate the huge success of Google in leading the search advertising industry. Apple’s search advertising will take place within the App Store application, where 65% of all app downloads are reported to […]
The Evolution of Generosity in the Ultimatum Game
A study by Arend Hintze of Michigan State University and Ralph Hertwig from the Max Planck Institute for Human Development conducted many trials of the one-shot anonymous ultimatum game described in section 12 of the textbook, particularly when factoring kinship between participants. In this game, two anonymous individuals must decide how to share 1.0 units of […]
Testosterone and the Ultimatum Game
A recent LA times article went over the findings of a study in which a group of men were made to play the ultimatum game against an unseen proposer (not one of the other men), some of the men were injected with testosterone beforehand while others were given a placebo. In addition to the usual […]
Getting a badge for PAX is impossible, and here’s why
Why your solutions to PAX ticket sales won’t work Penny Arcade Expo (PAX) is a massive convention celebrating gaming and game design, with tens of thousands of attendees at each of their events (Prime in Seattle, South in Texas, East in Boston). The one piece of advise any PAX goer will give you is this: Be ready […]
Shedding Light on Smart Contracts
With the advances in computerized transactions, smart contracts are transforming standard practices of contract laws and related business procedures. Such contracts employ computer protocols and interfaces to facilitate, verify and enforce the terms of a contract. A basic feature of smart contracts is a blockchain which keeps track of a normative set of information. The […]
Ebay and Second Price Auctions
EBay and Second Price Auctions This is an article that explores the concepts of second price auctions in a real life scenario. In class we studied sealed second price auctions which meant that you had to bid independently from other bidders and had no knowledge of their bids. We determined that in sealed second […]
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