Site Optimizations For DuckDuckGo Discoverability
https://searchengineland.com/4-search-engine-optimization-techniques-duck-duck-go-212912
As a new info-sci major, I’m in a class where we design and create websites. It’s primarily concerned with the aesthetics and usability of the site, but this article speaks about something that hadn’t crossed my mind: how to get my website found in the first place. It offers tips about the search engine DuckDuckGo specifically. DuckDuckGo is a search engine that proports to prioritize the user by not using invasive data collection techniques to improve its product. (I use the DuckDuckGo search engine on my devices and I think I believe their claims, though I’m still slightly skeptical about the claims of privacy.) This article informs site owners about how they should sculpt their content in order to increase their ranking in search results and increase their discoverability.
In Networks, we’ve discussed authorities & hubs and mentioned other ranking systems for web content. One tip the article gives to site creators is that they should include links to quality, authoritative sites. In so doing, they will increase the authority’s ranking and will reap the benefits of the reciprocal relationship which will increase their (hub) ranking. With this and other tips, the article places website creators in a position to make effective use of DuckDuckGo to connect to people.