Super Bowl Ads Market
https://www.cnbc.com/2019/01/30/how-much-it-costs-to-air-a-commercial-during-super-bowl-liii.html Advertising is a huge part of companies. As mentioned in class, google makes billions of dollars from just selling ads on their site. This reminded me of the only time I actually enjoy seeing ads, during the Super Bowl. Last year, there were almost 100 million viewers for Super Bowl LIII. With such a […]
Computer Scientists Expand the Frontier of Verifiable Knowledge
https://www.quantamagazine.org/computer-scientists-expand-the-frontier-of-verifiable-knowledge-20190523/ This article describes the use of quantum computing to verify exceptionally difficult problems that were formerly unverifiable. Given a proposed solution to a problem, we can work backwards to verify whether or not this solution is correct. This notion of verifiable is exactly that relating to the famous computer science question of P vs […]
Facebook and Russian Interference in the 2016 Presidential Election
https://www.nytimes.com/2017/10/12/technology/how-facebook-ads-work.html?auth=login-email&login=email https://www.nytimes.com/2017/10/30/technology/facebook-google-russia.html These articles are about how Russian agents disseminated political ads throughout the United States in the months before the 2016 Presidential Election by manipulating Facebook’s advertising system. First, one article details some of the statistics that Facebook was able to collect after the fact. Towards the end of 2017, Facebook announced […]
Google taking steps to maintain user privacy
https://www.adweek.com/programmatic/ad-tech-experts-call-for-third-party-verification-after-the-death-of-the-cookie/ This article talks about Google’s removal of third-party verification of user cookies. What this essentially means is that Google is taking some steps to disallow third-parties from understanding and advertising to users on an individual level. Instead, they will study how ad traffic patterns work when Google and the third-party advertisers (as well as […]
Memory: Our Neurological Information Network
As covered in lecture and in the textbook, we have studied the structure of an information network primarily through analyzing the World Wide Web. The Web is described as one large directed graph that consists of links among web pages and hypertext that replaces the need for a linear structure of text. Another information network […]
Tom Steyer – A targeted Audience (Game Theory)
With elections around the corner many candidates are looking for any way to gain an edge over the other. Over the period of the next 30 days ads will run continuously on every media platform, such as television, online and radio. Where and how these candidates choose to publish their ads is a very important […]
The danger good authorities pose to privacy
https://www.abcactionnews.com/news/local-news/i-team-investigates/privacy-threat-smart-speakers-may-be-recording-you-even-when-not-being-used Big companies like Apple, Google, and Amazon have recently created a new tech craze, home smart speakers. These devices are becoming increasingly popular and have made their way into over 120 million U.S. homes. These devices are designed to respond to voice activated commands, prompted by a keyword such as “Alexa”. This means they […]
Prisoner’s Dilemma influences Brexit Politicians
The latest news outlet outlined exactly how the Brexit crisis has plunged Remainers and Brexiteers into a game of the prisoner’s dilemma. Currently the English is going through a tuff time politically, to say the least, by facing division of the union by giving Northern Ireland and continues to postpone the risk of no-deal […]
Nash Equilibria in the India Pakistani Conflict
The India Pakistan conflict has tensions running higher than ever, with Pakistan hinting towards a nuclear war. India has a no-first-use (NFU) policy in place and choosing whether or not to revoke the policy can be analyzed in a game-theoretic approach. We can implement a version of the Prisoner’s dilemma discussed in class, where the […]
Matching Markets in NYC High School Application Process
https://www.nytimes.com/2014/12/07/nyregion/how-game-theory-helped-improve-new-york-city-high-school-application-process.html Economists Atila Abdulkadiroglu, Parag Pathak, and Alvin E. Roth applied principles of game theory and matching markets to improve New York City’s high school application process. Previously, eighth graders would submit a list of five high schools that they wanted to attend. However, this process led to nearly half of the city’s eighth graders […]
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