Website Ranking Algorithms
https://www.searchenginejournal.com/google-neural-matching/271125/ The article discusses a new algorithm that Google is implementing in their search function. Historically, Google has used the original and updated version of Alphabet/Google’s CEO Larry Page’s ranking method, PageRank. PageRank ranks article relevance by counting the number of links and quality of links to said webpage. The underlying assumption is that, […]
Google’s Use of Neural Matching and the Search Results Algorithm
https://www.searchenginejournal.com/google-neural-matching/271125/ During our in-class discussion of Chapter 14, “Link Analysis and Web Search,” we covered a few of the methods used by search engines to rank search results. Among these methods were the hub and authority process and the PageRank algorithm. The hub and authority process ranks search results based on an authority score, which […]
Google Bomb
https://www.lifewire.com/what-is-a-google-bomb-1616351 This article relates to course because we discussed Page Rank in class. Page Rank is an algorithm that determines which pages are important relative to each other. Many search engines use pagerank for their search results. Google uses pagerank, and when a page has a higher page rank, it’s more likely to be […]
Strategic Merging
The merger of Disney and Fox has been quite a big deal in the entertainment business. As Disney is trying to compete with Netflix in the streaming business, one has to wonder, why 21st Century Fox? The merger will cost Disney 52.4 billion dollars, is it really worth it for Disney? The reason Disney chose […]
Comcast and Disney bid for British broadcaster Sky
https://www.nytimes.com/2018/09/21/business/dealbook/sky-auction-comcast-disney-fox.html Auctions have become the center of attention recently, as large companies place bids to acquire companies of other verticals. Most recently, we have seen companies in the technology and media space spend copious amounts to stay competitive in ever innovating spaces. There are many types of auctions that take place when companies bid to […]
Who is the Best Player Ever? A Complex Network Analysis of the History of Professional Tennis
In this academic paper, they determine the best tennis player in the history of professional tennis. How do they do this? They use a modified version of Googles PageRank. When you look at a professional sports league you can see that it is very similar to a network or set of webpages. Each team is […]
Communications in the Aftermath of Hurricane Michael
https://gizmodo.com/fcc-butts-heads-with-wireless-carriers-over-hurricane-m-1829797679 In this article the head of the FCC criticizes communication companies for being very slow in restoring communications in the aftermath. FCC Ajit Pai expressed his discontent with certain phone carriers reacting slowly to restore communications in the aftermath of Hurricane Michael. Looking at this situation we can form an imaginary graph that […]
Facebook’s New News Feed Impacts Advertisement Pricing
https://www.recode.net/2018/3/7/17087468/facebook-ad-prices-increase-algorithm-news-feed This article discusses Facebook’s recent changes in its News Feed algorithm. Earlier this year, Facebook modified the algorithm so that users now see posts from friends and family with higher frequency than they see advertisements. This change was made with the goal of helping users spend less time on the app. According to the […]
A $39 Billion Auction
https://www.cnbc.com/2018/09/22/sky-comcast-fox-36-billion-takeover-auction.html In today’s environment, the media industry has been saturated in content. With the rise of technology, humans are more interconnected than ever; with that connection comes the influx of content and information. Every moment of every day, people are inundated with advertisements, TV shows, news, and social media. Companies fight for the chance to […]
Study of Complex Auction Dynamics Through Mean Field Theory
http://iopscience.iop.org/article/10.1088/1367-2630/17/9/093003/pdf This paper studies the approach of using methods from statistical and nonlinear physics to study a unique class of auctions, the lowest unique bid auction (LUBA), which has recently emerged as a form of online auctions. Lowest unique bid auctions work by having bidders bid on an item and the bidder with the lowest […]
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