Auction-Marketplace: Theoretical to Efficient
https://www.thetradedesk.com/products/buy-with-megagon Google, Facebook, and Amazon are currently worth about two trillion dollars. All are considered revolutionary tech stocks, yet none (besides Google) have hardware as their main revenue source. Hardware is the past—making the world a smaller, more connected place through advanced data analytics, AI, machine learning, and other data transferring/storing/manipulating devices are the future. […]
Smartphones and AI Are Driving Google to Overhaul its Most Profitable Business
link: https://www.thestreet.com/opinion/google-overhauling-search-14725017 This article from TheStreet, written by Eric Jhonsa, speaks on Google’s search business and the ways in which Google determines what appears on the search results page. Google used to rely most heavily on a PageRank algorithm. Related to our discussion in class, the algorithm ranks the results of the search using the number […]
Prescription Drug Formularies and Matching Markets
This article is about how health insurance companies price pharmaceuticals. Health insurance companies create drug formularies to determine what the prices of prescription drugs will be for their enrollees. These formularies place drugs on different tiers so that certain drugs are cheaper and therefore more appealing to enrollees. For example, drugs on lower tiers or […]
Echo Chambers, Google, and PageRanks… Oh my!
Click here to read the article: Throughout the circulation of news and advertisements as content continues to change based off web browsing habits, echo chambers have come to attention to be harmful to users. An echo chamber includes information on the internet where users see information that supports their beliefs and do not stray far […]
Auction Theory in eBay Nike Shoes
https://www.stat.berkeley.edu/~aldous/Research/Ugrad/selene_xu.pdf In lecture we learned about auctions, and more specifically, second-price sealed-bid auctions. We proved in this theoretical second-price sealed-bid auction model, that bidding truthfully is indeed optimal; how much a person values an item is exactly how much a person should bid. However, in a more realistic model, this does not always happen. […]
Google’s PageRank Controversy
One of Google’s biggest assets is its technological advances in the Web. One large algorithm among these advances is PageRanking. PageRanking is an algorithm used in Google Searches to rank the order in which links appear after a search is made. This is important because many people don’t tend to look past the first page […]
Taking Advantage of PageRank Algorithms
Source Link This article speaks about search engines’ (namely, Google) use of PageRank and similar algorithms and how one running a websites may take advantage of such algorithms to improve their online visibility. For example, the author suggests that websites should reduce content overlap between web pages. This is because Google’s algorithm seems to omit […]
A Game Theory Analysis of Sexual Harassment
Here’s a link to the article: https://www.livemint.com/Opinion/utOFEQrsE2XT2QQlsfw9yI/Opinion–A-game-theory-take-on-sexual-harassment.html This article talks about the rampant sexual assault against women in India and uses Game Theory to analyze the pay off of a man and a woman. This article takes a very relevant topic in the MeToo era and is able to use her knowledge of economics in order […]
Studying Fake News via Network Analysis: Detection and Mitigation
Source Paper Recent political drama has shown the effects of fake news and it’s impact on social media networks. Shu, et al studies the detection of fake news via different network properties as well as mitigation techniques via network analysis. The cornerstone of the study is in a news dissemination framework that identifies valuable features […]
Page Rank Farming and Selling
This article discusses the importance of Page Ranks today. It first defines Page Rank and explains why the concept is used. Google made its Page Rank public to show users which pages are the most popular and to help them find pages they are actually looking for; however, this led other SEOs to obsess over […]
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