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The Frowned-Upon Practice of Buying Backlinks To Improve PageRank

New website creators frequently wonder how they can quickly boost their PageRank score to show up higher in Google’s search results. Should I focus on the quality of my site or should I spend money on advertising my site? The latter takes less effort and may be more time-efficient. This same curiosity traces back to […]

Applying PageRank to YouTube’s Alt-Right Pipeline

In this 2018 Data and Society report, Rebecca Lewis identified a network of YouTube creators who constituted the oft-discussed alt-right pipeline on YouTube: creators whose content led predominantly young, white men into alt-right and white nationalist radicalization. The creators in the network range from conservative/libertarian to overt white nationalist, and lend each other credibility by […]

Using Network Science to Analyze Football (Soccer) Passing Networks

Link: https://www.frontiersin.org/articles/10.3389/fpsyg.2018.01900/full This opinion article dives into the intricacies of how networks are used to evaluate individual and team performance in soccer. As the article states, the organization of a team can be considered as “the result of the interaction of its players creating passing networks. The detail these passing networks can have is quite […]

Quantum Game Theory

Classical game theory can be extended to the quantum regime to form “quantum games”. In such games, players are replaced with sites (particles) and strategies are replaced with their spin (a property of the particle).  One significant difference when considering quantum games is the existence of a new strategy, the quantum strategy. The quantum strategy […]

Could bringing back older Disney films and tv shows bring more ad revenue?

A recent article on how Disney could use its Disney+ Ad Tier to increase the amount of Legacy Content on Disney+ reveals how Disney could take advantage of their older films and shows for more ad revenue. The article discusses how some content from Disney’s nearly 100-year legacy isn’t available on Disney+. The author, Holloway, […]

The Role of Matching Markets in the College Admissions Process

Link: https://www.wsj.com/articles/the-secrets-of-elite-college-admissions-11598626784 The college admissions process is possibly the most stressful and nerve-wracking time of high school for students across the country and even elsewhere. High school seniors have been working towards building their applications with extracurriculars, SAT scores and good grades since freshman year and find themselves thrown into an admissions process “shrouded in […]

Getting Better Ads?

link: https://www.wired.com/2015/09/facebook-doesnt-make-much-money-couldon-purpose/ This article talks about different advertisement strategies for Google and Facebook. According to the article. Google is using generalized second price auction for its ads while Facebook is considering to use VCG. We talked about both of these methods for advertising in class. The ideas of these two methods discussed in the article […]

An Analysis of the Applications of Networks in “Molly’s Game”

Molly’s Game, 2017 (https://www.latimes.com/entertainment/movies/la-et-mn-molly-bloom-mollys-game-20170102-story.html) In the 2017 film, Molly’s Game, the true story of Molly Bloom’s involvement in a high-stakes poker game is depicted through a Hollywood lens, but behind the scenes, there are strong themes relating to concepts that reflect on the concepts of social networks and game theory. The general principles of how […]

The Dangers of Following the Crowd for Search Engine Optimization

Link: https://www.virtualstacks.com/dont-be-a-copycat-how-copied-and-duplicate-content-hurt-seo/ With the significant rise in internet connectivity and efficient web search over the past three decades, search engine optimization (SEO) has become an increasingly competitive and lucrative market. Website owners compete for high page rank in order to be placed higher on relevant search engine results lists, because they know that higher ranking […]

Fast Fashion and the Herd: We Want to Be Black Sheep

Fast fashion and herd mentality are inextricably linked. The search for a unique identity in this landscape has created aesthetics– highly specific types of personal style that are simultaneously very unique and not unique at all. These aesthetics tie wearers to a sort of “in-group”, coming in and out with rapidity and so personalized that […]

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