How Advertisement Prioritization Differs Between Companies and Why
Advertisements are a major source of income for many companies, and often determine what content is shown in what order to their users. Google is known to prioritize advertisements based on what’s been found to be the most successful result for their users, meanwhile Meta is known to prioritize advertisements based on what’s most relatable […]
Information Cascades in Ratings for Various Movies
Do I Follow My Friends or the Crowd? Information Cascades in Online Movie Ratings [1] – https://pubsonline.informs.org/doi/abs/10.1287/mnsc.2014.2082 This paper, written by Young-Jin Lee, Kartik Hosanagar, and Yong Tan, describes how ratings for online products are generated and how these ratings are often influenced by previous ratings. The authors studied how oftentimes, previous ratings can have […]
How Cornell’s (and Other Colleges’) Campus Exemplifies the “Small World Phenomenon”
As a Cornell student, about what percentage of the time would you guess you pass by people that you know? How has that number changed since your first week on campus, and how about after joining clubs, jobs, and other organizations on and around campus? It still always amazes me how frequently I run into […]
Political ads use your “voter score” in their ad valuations
When we think about targeted advertisements, the first thought that usually comes to mind is for a pair of jeans, perhaps a food delivery service, or whatever else we recently Googled. Yet, as this recently-published New York Times article reminds us, we live in a time where ads are not just used to entice us […]
The Game of Life
Common in popular culture and many works of dystopian fiction is the trope of risking your life for some gain. From Squid Games to the token contestant on the average game show hoping to cover medical bills for themselves or a loved one, the idea of putting up the ultimate wager is understandably sensationalized. In real […]
Exploring the Influences of Networks on Real Estate Auctions
Although the real estate market has cooled down in the second half of 2022, housing prices were red hot from late 2020 to late 2021 and early 2022. We saw many instances where housing prices were sold well above the market price. Phillip Kranefuss, head of Real Estate in Colorado with Homie, states that “offers […]
Are SEOs Responsible For Google Search Bias?
Are SEOs Responsible For Google Search Bias? In the article “Are SEOs Responsible for Google Search Bias” by Helen Jelenc, she discusses the bias present in search results today. Internet access is considered a human right by the United Nations because it produces access to adorable information and expression. The internet has become such a […]