College and unit monthly checklist
2024 Giving Day schedule and deadlines
- Marketing starts: March 1
- VIP giving starts: March 6
- International giving starts: March 12
- Giving Day 2024: March 14
Every month
- ATTEND C/U meeting
- REVIEW toolkit for deadlines
November
- CONFIRM your C/U designation fund numbers
- SOCIALIZE plans/needs for matches & challenges with gift officers & advisory boards
December
- DRAFT your email copy before finalizing in January
- PARTNER with your communications teams to start any asset planning
January
- PLAN for matches and challenges
- PLAN audience segmentation
- SITE OPENS for page edits around January 17
- CREATE new pages if desired
- NOMINATE funds to be placed within cause categories
- WRITE email copy, web copy, and social posts
- ATTEND GiveGab office hours
- ATTEND meeting with your Email Marketing Specialist
- ATTEND email sending arc meeting
- SUBMIT email request forms on January 31
February
- CONNECT with your student groups
- RECRUIT fundraisers
- FINALIZE matches and challenges
- ATTEND second GiveGab office hours
- ATTEND second meeting with your Email Marketing Specialist
- REVIEW thank you process on the toolkit
- SCHEDULE social posts
- PREVIEW & APPROVE email messages by February 23
- FREEZE! ❄ Your page edits should be FINISHED by February 16
- Marketing begins on March 1
March
- VOLUNTEER for a day-of task
- HAVE THE BEST GIVING DAY EVER!
⏰ Giving Day On-Campus Events Timeline 2024 ⏰
- January 16 – Submit event resources request form
- January 31 – Event marketing details due
- Early February (TBD) – College/unit event office hours
- February 15 – CampusGroups events built and posted on GD site
- March 11–13 – Resources delivered to event leads
- March 14 – Giving Day!
- March 15 and 18 – Remaining resources pick-up
- March 19 – Submit attendance lists and photos