by

New Asia Bar — Swissotel The Stamford

 

Industry Overview

 

New Asia Bar @ Swissotel The Stamford       

 

A sophisticated club, 71 floors above the city skyline, Swissotel is strategically located in the heart of Singapore’s business and shopping district, and above the City Hall MRT.  Swissotel is also the highest luxury hotel in Singapore.

 

 

The bar holds special events on the second Saturday of every month and on the last Thursday of every month, where international DJs take center stage.

 

“Party revelers impress with their sleek dance moves whilst dancing the night away at New Asia to Resident DJ Chris Smith’s beats. Sensuous cocktails, sexy pulsating tunes against the panoramic backdrop of Singapore’s scintillating cityscape are complemented by chic parties”  —  Swissotel, The Stamford

 

Operating Hours

 

Sunday – Tuesday: 3.00pm – 1.00am

Wednesday and Thursday: 3.00pm – 2.00am

Last Thursday of the month: 3.00pm to 4.00am

Friday, Saturday and eve of Public Holiday: 3.00pm – 3.00am

 

Happy Hour

 

Monday – Sunday: 3.00pm – 9.00pm

 

Latest Promotion

http://www.newasiabar.com.sg/outlet/promotion/

 

Official Website

http://www.swissotel.com/EN/Destinations/Singapore/Swissotel+The+Stamford/HOTEL+HOME/Gallery/Dining/New+Asia+Bar.htm

 

How Lounge bars normally define and price their space and time:

 

  • Lounge bars have significant slow periods and peak periods, typically peak periods encompassing the evening hours
  • Menu prices are fixed
  • Separate space for table section, bar section, dance floor section and VIP section
  • Separate peak time, non-peak time, special events -http://www.newasiabar.com.sg/outlet/promotion/

 

Space

1. Lounge Bar architects typically define space implicitly when first designing the bar.  Lounge bar can control the way of space is sold.

 

 

2. In New Asia Bar, the bar is divided into two floors:

  • First floor includes bar, open table, private table and dance floor – The tables include 2-tops, 4-tops, and bigger tables accompanying the sofa seating.
  • Second floor is the VIP area, which does not have a bar.  However, the second floor is made up of private seating and has views of the entire dance floor as well as sweeping floors of the Singapore skyline.
  • The bar section has limited seating
  • Dance floor
  • New Asia Bar separates those seats that are directly in front of the floor-to-ceiling windows from the others

 

 

 

3. New Asia Bar uses space to generate additional revenue by:

  • Charging an additional fee for those seats that have a direct view
  • Separating the VIP seating from the other with a premium charge
  • Renting out the entire bar for private events
  • Charging a cover fee to enter New Asia Bar

 

4. Creative things that New Asia Bar could do to split up its space differently:

  • Split up space for observation section for day-time providing high tea to generate more revenue.  The observation section provides professional pictures taken.

 

Times

 

1. The lounge bar normally sells time implicitly. The bar normally does not charge customers by how long they stay- guests’  duration is unpredictable.

 

2. Four different ways in which companies sell time explicitly:

  • Sell drinks
  • Sell food
  • Sell view
  • Environment/Atmosphere (Entrance/Cover Fee)

 

 

 

3. Creative things that New Asia Bar could do to split up their time differently:

  • Make happy hour from 5:30pm – 9:00 pm
  • Have High Tea from 2:30 pm to 5:30 pm

 

Price

1. Physical rate fences (tangible):

  • View Seating

-$100 ++ minimum spending per head on special events

  • VIP Seating
  • Regular Private Seating

-No entrance fee with table booking

  • Entrance Fee

-Only applicable after 8pm
-$25 per person on normal night
-$30 per person on special events

 

 

2. Non-Physical Rate fences (intangible):

  • Happy Hour- Discount specific drinks to shift demand to slower period.
  • Special events every month- Cover charge after 8:00 pm    
  • Email list- Special offers and promotions

 

 

3. Creative rate fences that New Asia Bar could use to generate additional revenue:

  • Membership- Pay a one-time membership fee and be allowed to re-enter the bar multiple times and could be allowed to bring along one to two guests.
  • Advanced reservation- receive benefits from booking table in advance

10,279 thoughts on “New Asia Bar — Swissotel The Stamford”

  5. พักยก24 เว็บรวมเกมส์ออนไลน์ทุกรูปแบบ ทั้งสล็อต กีฬา ฟุตบอล มวย คาสิโน ยิงปลา จากค่ายชั้นนำทั่วโลกอย่างครบวงจร ไว้บริการสมาชิกทุกท่าน สามารถร่วมสนุกได้ที่ pakyok24.com พร้อมระบบฝากถอนอัตโนมัติรวดเร็วใน 3 นาที พักยก77

  6. To trade items on Steam with users who aren’t friends, you’ll need a special link called your Steam Trade URL. This link opens a menu for trading. Unlock the world of Steam item trading effortlessly with your own unique Steam Trade URL. Connect with non-friends and enjoy hassle-free exchanges. Where to Find Steam Trade URL

  7. Hello, I have browsed most of your posts. This post is probably where I got the most useful information for my research. Thanks for posting, maybe we can see more on this. Are you aware of any other websites on this subject. auto rolling shutter bd

  8. Underneath you might fully grasp the most important thing, taking that approach delivers on the list of inbound links with the enjoyable web page:

  9. I really loved reading your blog. It was very well authored and easy to undertand. Unlike additional blogs I have read which are really not tht good. I also found your posts very interesting. In fact after reading, I had to go show it to my friend and he ejoyed it as well! moving and storage san diego

  10. I really loved reading your blog. It was very well authored and easy to undertand. Unlike additional blogs I have read which are really not tht good. I also found your posts very interesting. In fact after reading, I had to go show it to my friend and he ejoyed it as well! krocobet

  12. This is the proper weblog for everyone who wishes to find out about this topic. You already know a lot its virtually difficult to argue with you (not that I just would want…HaHa). You certainly put a fresh spin with a topic thats been discussing for many years. Excellent stuff, just fantastic! obctop porno

  14. The allure of camping lies in its simplicity and the chance to disconnect from the chaos of everyday life. However, with the right accessories, camping becomes not just an adventure but a comfortable and LED christmas trees retreat. From camping essentials like tents and cooking gear to bathroom necessities and festive decorations, these accessories elevate your outdoor experience, making your time in nature memorable and rejuvenating.

  16. Now i am definitely content to uncover this page in addition to performed delight in examining practical articles or blog posts placed in this article. This thoughts on the article author seemed to be brilliant, appreciate it with the write about. ampm poker

  17. Peacock TV Support – You can contact for Peacock TV Support via their contact page. You can also watch Peacock TV Live streaming on peacock tv anytime online. peacock support

  18. “We hold ourselves up to the highest of standards, and have been part of this industry since 2000. We have an immense amount of knowledge from years of experience as a Software Provider, and continue to expand our practices each and every day. We supply many local and global companies with a variety of innovative products, created with the greatest degree of precision and care.

    ” stopzilla antivirus support

  19. LoL Boosting – Rank Up fast – Elo Boosting – Professional Elo Boosting Service – Privacy & Appear Offline – Fair Prices – Quality Boosting & Coaching – Challenger Boosters – 24/7 Premium Live Support lol-boosts.com

  20. As we weave these elements into the tapestry of our lives, let us embrace the serenity they offer, transforming our spaces into havens of peace, Onemone art , and artistic wonder.

  22. เล่นเกมบาคาร่าออนไลน์ได้ฟรีตลอด 24 ชั่วโมงได้ที่ bcr99thTH.V3 เว็บเกมบาคาร่าเว็บตรงที่มีผู้ใช้บริการจำนวนมาก มีเกมให้เลือกเล่นมากมายหลากหลายรูปแบบไม่ซ้ำ รับรองว่ามันส์ทุกเกม สามารถเข้าถึงได้ง่ายเพียงใช้โทรศัพท์มือถือและเชื่อมต่ออินเตอร์เท่านั้น เล่นได้อย่างอิสระกับเดิมพันขั้นต่ำเพียง 1 บาท การันตีรางวัลออกง่ายรางวัลออกบ่อยแน่นอน

  28. I was surfing the Internet for information and came across your blog. I am impressed by the information you have on this blog. It shows how well you understand this subject. 補習網

  31. I came to this site with the introduction of a friend around me and I was very impressed when I found your writing. I’ll come back often after bookmarking! totosite

  32. It’s the same topic , but I was quite surprised to see the opinions I didn’t think of. My blog also has articles on these topics, so I look forward to your visit. baccarat online

  34. I have perused a couple of the articles on your site now, and I truly like your style of blogging. I added it to my top choices online journal website list and will be inquiring soon. If it’s not too much trouble look at my site also and let me realize what you think. infinitecarecliftonpark.com

  35. Of course, your article is good enough, casinocommunity but I thought it would be much better to see professional photos and videos together. There are articles and photos on these topics on my homepage, so please visit and share your opinions.

  37. GK989 gk989 เล่นกับเว็บไซต์นี้ได้อย่างมั่นใจกับเว็บตรง 100% สมัครไม่มีขั้นต่ำ พร้อมรับโบนัสเพิ่ม 2000 เพียงแจ้งพนักงาน

  39. Can be played 24 hours a day on your mobile phone anywhere, anytime. สล็อต เว็บตรงไม่ผ่านเอเย่นต์ ไม่มี ขั้น ต่ํา วอ เลท
    Withdraw money through Online Banking. You have to leave the room, but you can play some games without feeling sorry for the lost money, as much as withdrawing money to play at a casino or a legal gambling house abroad.
    At the beginning of playing online, it was more easy to do with the matter of pure luck. Used to be the idea that children used to play. So I got addicted and wanted to win in the end.
    Have you ever seen a face or something expressed in children? accessible
    The stakes are high and in the end it is easy to lose.

  40. In Lake Havasu City, where the allure of the lake and the desert landscape converge, maintaining pristine windows and immaculate surfaces is key to preserving the beauty of homes and businesses. Professional window cleaning and pressure washing services provide the expertise and tools window cleaning and pressure washing in Lake Havasu to rejuvenate spaces, allowing residents and businesses to relish the stunning surroundings.

  41. For camping enthusiasts, these outdoor cooking essentials become companions in exploration. Whether you’re setting up camp in the wilderness or at a designated site, having the right gear ensures that every meal is an experience in itself. The portability and functionality of these outdoor cooking tools enable you to indulge in gourmet delights even amidst nature’s embrace.

  44. From some point on, I am preparing to build my site while browsing various sites. It is now somewhat completed. If you are interested, please come to play with 토토사이트 !

  45. Nikmati Pengalaman Pembelian Voucher dan Top Up Game Otomatis Kapan pun di Manapun Kamu Mau. Tersedia Berbagai Macam Game Populer Seperti Mobile Legends, PUBG Mobile, Valorant, Dragon Nest 2, Free Fire, Garena Undawn, Ragnarok Origin, Genshin Impact, Seal M Sea, Ace Racer, Tower Of Fantasy, Wild Rift, Arena Of Valor, Call Of Duty Mobile, Sausage Man Dan Berbagai Game Lainnya Yang Tidak Kalah Seru Untuk Kamu Mainkan. top up ml

  46. twitch ad blockadblock for twitch Você adora fazer streaming no Twitch, mas fica
    frustrado sempre que há anúncios? Então baixe e instale o twitch adblock para ter uma ótima experiência adblock twitch.

  48. Het proces is eenvoudig en flexibel. Kies een maaltijdplan dat past bij jouw voorkeuren en laat hello fresh inlog de gerechten voor je selecteren of maak zelf een keuze. Elke week krijg je een menu met maar liefst 20 verschillende maaltijden om uit te kiezen.

  50. Mainly Gas & Plumbing is based on Aucklands North Shore.
    We provide expert gasfitting and plumbing services to the greater Auckland region and have over 70 years combined experience. We believe the MGP tradesmen and apprentices are some of the very best and it gives us great pleasure that they all began their superior, professional training with us. https://mgp.co.nz/

Leave a Reply

Your email address will not be published. Required fields are marked *