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Diffusion and Contagion in Networks

https://www.cambridge.org/core/services/aop-cambridge-core/content/view/FEFA4F05836FC4FB06CADC06609A55AC/S2050124212000070a.pdf/diffusion-and-contagion-in-networks-with-heterogeneous-agents-and-homophily.pdf   This study, conducted by Matthew O. Jackson and Dunia Lopez-Pintado, investigates the way in which a disease or behavior diffuses a network that exhibits homophily –– the tendency for individuals to develop stronger bonds with those who share defining characteristics with themselves. For example, homophily can be exhibited across characteristics such as education level, […]

Game Theory used in Facebook and Instagram

In the course, one of the basic properties we learned is the Triadic Closure property. It states If two people in a social network have a friend in common, they are likely to become friends themselves at some point. We shall look into the various methods Facebook and Instagram use Triadic Closure Property such as […]

Application of Network Diagnostics to Tackle Bullying

This article aims illustrates the value of utilizing network diagnostics in the context of bullying. Because network diagnostics give us the chance to evaluate specific networks and helps us recognize issues within these specific networks, by creating interventions according to the network diagnostics that we evaluated, we can influence behavioral changes by encouraging or discouraging […]

Information Cascades in Financial Markets

Information Cascades are often described as fragile and very brittle by nature because many individuals rely on herd behavior, making decisions based on the decisions of others rather than their own intuition. Any new public information given to the group could drastically change the majority of the decisions. These aspects of information cascades can also […]

Rick Rolling and Memes as Information Cascades

With the rise of the internet, social media, and age of information has sprung the creation of memes. Now what technically is considered a meme? The term “meme” was created by Richard Dawkins in 1976, to describe “an idea, behavior, or style” that rapidly spread among people, like a virus. The more a meme spreads, […]

Information Cascade- Restaurant Choice

https://www.tandfonline.com/doi/full/10.1080/15378020.2016.1185873   When determining where to eat, most people use two measures: customer reviews and the crowdedness of a restaurant. If someone travels to a foreign country and is walking around deciding where to dine, they will almost always choose the restaurant that is crowded, assuming that the amount of people implies the level of […]

Facebook’s Modified Use of the VCG Procedure

In class we learned about the Vickery-Clarke-Groves (VCG) Procedure that is frequently used by digital platforms to sell ad slots to advertisers. I was intrigued to see which companies use some form of this method and how it benefits them. The article I found was called “Facebook Doesn’t Make as Much Money as It Could […]

Herd Mentality and Misinformation

In the past few years, we have been made aware of the sudden deluge of fake news and misinformation about virtually anything and everything on the Internet. There are banners and notifications and warnings on many social media sites to warn users to double check any facts that they might be told against verified sources, […]

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