by

New Asia Bar — Swissotel The Stamford

 

Industry Overview

 

New Asia Bar @ Swissotel The Stamford       

 

A sophisticated club, 71 floors above the city skyline, Swissotel is strategically located in the heart of Singapore’s business and shopping district, and above the City Hall MRT.  Swissotel is also the highest luxury hotel in Singapore.

 

 

The bar holds special events on the second Saturday of every month and on the last Thursday of every month, where international DJs take center stage.

 

“Party revelers impress with their sleek dance moves whilst dancing the night away at New Asia to Resident DJ Chris Smith’s beats. Sensuous cocktails, sexy pulsating tunes against the panoramic backdrop of Singapore’s scintillating cityscape are complemented by chic parties”  —  Swissotel, The Stamford

 

Operating Hours

 

Sunday – Tuesday: 3.00pm – 1.00am

Wednesday and Thursday: 3.00pm – 2.00am

Last Thursday of the month: 3.00pm to 4.00am

Friday, Saturday and eve of Public Holiday: 3.00pm – 3.00am

 

Happy Hour

 

Monday – Sunday: 3.00pm – 9.00pm

 

Latest Promotion

http://www.newasiabar.com.sg/outlet/promotion/

 

Official Website

http://www.swissotel.com/EN/Destinations/Singapore/Swissotel+The+Stamford/HOTEL+HOME/Gallery/Dining/New+Asia+Bar.htm

 

How Lounge bars normally define and price their space and time:

 

  • Lounge bars have significant slow periods and peak periods, typically peak periods encompassing the evening hours
  • Menu prices are fixed
  • Separate space for table section, bar section, dance floor section and VIP section
  • Separate peak time, non-peak time, special events -http://www.newasiabar.com.sg/outlet/promotion/

 

Space

1. Lounge Bar architects typically define space implicitly when first designing the bar.  Lounge bar can control the way of space is sold.

 

 

2. In New Asia Bar, the bar is divided into two floors:

  • First floor includes bar, open table, private table and dance floor – The tables include 2-tops, 4-tops, and bigger tables accompanying the sofa seating.
  • Second floor is the VIP area, which does not have a bar.  However, the second floor is made up of private seating and has views of the entire dance floor as well as sweeping floors of the Singapore skyline.
  • The bar section has limited seating
  • Dance floor
  • New Asia Bar separates those seats that are directly in front of the floor-to-ceiling windows from the others

 

 

 

3. New Asia Bar uses space to generate additional revenue by:

  • Charging an additional fee for those seats that have a direct view
  • Separating the VIP seating from the other with a premium charge
  • Renting out the entire bar for private events
  • Charging a cover fee to enter New Asia Bar

 

4. Creative things that New Asia Bar could do to split up its space differently:

  • Split up space for observation section for day-time providing high tea to generate more revenue.  The observation section provides professional pictures taken.

 

Times

 

1. The lounge bar normally sells time implicitly. The bar normally does not charge customers by how long they stay- guests’  duration is unpredictable.

 

2. Four different ways in which companies sell time explicitly:

  • Sell drinks
  • Sell food
  • Sell view
  • Environment/Atmosphere (Entrance/Cover Fee)

 

 

 

3. Creative things that New Asia Bar could do to split up their time differently:

  • Make happy hour from 5:30pm – 9:00 pm
  • Have High Tea from 2:30 pm to 5:30 pm

 

Price

1. Physical rate fences (tangible):

  • View Seating

-$100 ++ minimum spending per head on special events

  • VIP Seating
  • Regular Private Seating

-No entrance fee with table booking

  • Entrance Fee

-Only applicable after 8pm
-$25 per person on normal night
-$30 per person on special events

 

 

2. Non-Physical Rate fences (intangible):

  • Happy Hour- Discount specific drinks to shift demand to slower period.
  • Special events every month- Cover charge after 8:00 pm    
  • Email list- Special offers and promotions

 

 

3. Creative rate fences that New Asia Bar could use to generate additional revenue:

  • Membership- Pay a one-time membership fee and be allowed to re-enter the bar multiple times and could be allowed to bring along one to two guests.
  • Advanced reservation- receive benefits from booking table in advance

13,521 thoughts on “New Asia Bar — Swissotel The Stamford”

  3. Een haartransplantatie behandeling kan een levensveranderende beslissing zijn voor diegenen die worstelen met haarverlies. Hairtec biedt geavanceerde haartransplantatie technieken die gericht zijn op het herstellen van een natuurlijke haargroei en het verbeteren van het zelfvertrouwen van patiënten.
    Referentie: https://hairtec.nl/haartransplantatie/

  4. Bij het zoeken naar een effectieve oplossing voor haarverlies is de DHI techniek een van de meest geavanceerde methoden die beschikbaar is. Hairtec, een vooraanstaande kliniek in Nederland, biedt DHI haartransplantatie aan om u te helpen uw volle en natuurlijke haardos terug te krijgen. DHI, oftewel Direct Hair Implantation, is een innovatieve techniek die precisie en kwaliteit garandeert.
    Referentie: https://hairtec.nl/dhi/

  5. Bij het overwegen van een haartransplantatie is het begrijpen van de kosten essentieel voor het maken van een weloverwogen beslissing. Hairtec, een gerenommeerde haarkliniek in Nederland, biedt duidelijkheid en transparantie over kosten haartransplantatie om patiënten te helpen bij het plannen van hun behandeling.
    Referentie: https://hairtec.nl/tarieven/

  7. En Renta de Yates de Lujo en Cancún, nos enorgullece ser tu principal elección para experiencias en renta de yates de lujo en Cancún a Isla Mujeres. Fundada por entusiastas de la navegación y amantes de la aventura, nuestra misión es brindarte acceso a las aguas turquesas del Caribe mexicano a bordo de embarcaciones elegantes y sofisticadas.

  8. 롤대리 업계1위 다크팀은 동종업계에서 최고승률로 유명한 롤듀오, 롤강의 가 가능한 전문 롤대리팀 이며 365일 24시간 신속하고 안전한 작업을 진행 하고 있습니다. 롤대리

  9. 2024년 7월 아고다 할인코드 및 카드 프로모션을 총정리하였습니다. 아고다 공식 홈페이지에서 볼 수 없는 아고다 카드 할인 및 할인코드를 이 페이지에서 확인할수 있습니다. 이 페이지에서는 사용 가능한 할인 정보를 상시 업데이트됩니다. 아고다 할인코드

  10. 총판타임은 총판모집, 총판구인구직, 그리고 총판 커뮤니티를 위한 최적의 플랫폼입니다. 토토총판을 포함하여 다양한 분야의 총판 채용 정보를 확인하고, 업계 최신 동향과 노하우를 공유할 수 있는 공간입니다. 총판커뮤니티에서는 현업에서 활동 중인 총판들과 직접 소통하며 협력 기회를 확대할 수 있습니다. 이곳에서 총판 관련 정보를 쉽고 빠르게 찾고, 새로운 기회를 만나보세요! 토토총판

  11. Rajabandot merupakan agen penjualan togel online paling lengkap sudah mencapai 80 pasaran dan merupakan bandar dengan pembayaran terbesar. Rajabandot

  12. 총판타임은 총판모집, 총판구인구직, 그리고 총판 커뮤니티를 위한 최적의 플랫폼입니다. 토토총판을 포함하여 다양한 분야의 총판 채용 정보를 확인하고, 업계 최신 동향과 노하우를 공유할 수 있는 공간입니다. 총판커뮤니티에서는 현업에서 활동 중인 총판들과 직접 소통하며 협력 기회를 확대할 수 있습니다. 이곳에서 총판 관련 정보를 쉽고 빠르게 찾고, 새로운 기회를 만나보세요! 총판구인

  13. What are you saying, man? I realize everyones got their own view, but really? Listen, your blog is neat. I like the energy you put into it, specially with the vids and the pics. But, come on. Theres gotta be a better way to say this, a way that doesnt make it seem like everyone here is stupid! best proxy server list

  14. This article gives the light in which we can observe the reality. This is very nice one and gives indepth information. Thanks for this nice article.
    situs togel

  15. Asianslot88 menawarkan peluang untuk mendapatkan keberuntungan dalam bermain game online yang paling mudah untuk menghasilkan cuan yang besar. asianslot88

  16. 총판타임은 총판모집, 총판구인구직, 그리고 총판 커뮤니티를 위한 최적의 플랫폼입니다. 토토총판을 포함하여 다양한 분야의 총판 채용 정보를 확인하고, 업계 최신 동향과 노하우를 공유할 수 있는 공간입니다. 총판커뮤니티에서는 현업에서 활동 중인 총판들과 직접 소통하며 협력 기회를 확대할 수 있습니다. 이곳에서 총판 관련 정보를 쉽고 빠르게 찾고, 새로운 기회를 만나보세요! 토토총판

  17. Rajabandot merupakan agen penjualan togel online paling lengkap sudah mencapai 80 pasaran dan merupakan bandar dengan pembayaran terbesar. Rajabandot

  19. You made a few good points there. Used to do searching on the issue as well as identified practically all individuals goes together with along with your blog. pola slot

  20. It can be tough making ends meet as a small business owner since there are systems involved with running a profitable company. And if your products or services … bizop

  21. Een haartransplantatie is een levensveranderende procedure die zowel fysiek als emotioneel impact heeft. Bij Hairtec, een vooraanstaande haarkliniek in Nederland, begrijpen we het belang van het tonen van realistische verwachtingen en resultaten voor en na de behandeling.
    Referentie: https://hairtec.nl/voor-na/

  23. Hairtec maakt gebruik van geavanceerde haartransplantatie technieken zoals de DHI techniek en FUE methode, die beide bekend staan om hun natuurlijke resultaten en minimale invasiviteit.
    Referentie: https://hairtec.nl/voor-na/

  24. Naast haartransplantatie biedt Hairtec ook haarimplantatie aan, een procedure waarbij kunstmatige of biologische implantaten worden gebruikt om de haarlijn te verbeteren en de haardichtheid te vergroten. Deze optie is ideaal voor patiënten met beperkt donormateriaal.
    Referentie: https://hairtec.nl/haartransplantatie/

  29. Itu memiliki semua ciri-ciri cemerlang, namun saya masih belum terlalu yakin bahwa saya menyukainya. Pokoknya lihat lebih jauh ke dalamnya dan pilihlah yang sebenarnya!
    gledek88

  30. Foods increase our energy because they 123GOAL are a source of calories or because they stimulate the body to burn fuel more efficiently.

  32. Dive into Trezor Suite and experience top-notch security and management tools for your cryptocurrency assets. Explore its user-friendly interface, multi-currency support, and cutting-edge security features. With Trezor Suite, you can confidently manage and protect your digital wealth. https://suite-trezor.org/trezor-suite

  33. Explore the comprehensive features and enhanced security measures of Trezor Suite, your all-in-one solution for managing cryptocurrency assets. This guide delves into the intuitive interface, multi-currency support, and cutting-edge security protocols that empower you to take full control of your digital wealth. https://suite-trezor.org/

  34. Explore the powerful features of the Trezor App, the ultimate companion for managing and securing your cryptocurrency assets. Learn how to enhance the safety of your digital wealth with this user-friendly application. http://trezor-app.org

  35. エロいランジェリーのセクシーな下着の通販Only&One(オンリーアンドワン)公式サイトは「全国送料無料」でエロいオープンブラジャーやパンティー・ショーツはもちろんコスチューム系ランジェリーなど女性の魅力を引き出すアイテムが約3500点と豊富な品揃え セクシーランジェリー

  36. Dive into our exquisite collections, featuring dermal fillers, cosmetics, personal care essentials, makeup tools, collagen stimulators, botulinum toxin products … neobella

  38. At airsoft studios, we specialize in bringing fantasy novels, games, animation, and magazines to life through stunning character designs and breathtaking landscape art. Our team of talented artists excels in crafting unique, detailed characters that capture the essence of fantasy worlds. Whether it’s fierce warriors, mystical creatures, or enchanting royalty, we ensure each character is vibrant and full of personality. Alongside this, our landscape art transports viewers to magical realms, featuring lush forests, towering mountains, and mystical settings that evoke wonder and adventure. Our passion for fantasy art drives us to deliver captivating visuals that ignite the imagination and bring your dreams to life. Fantasy Character Art

  40. I want to take a moment to express my gratitude for this incredible community. This site is an invaluable resource, offering a wealth of information and support. Your insights and contributions are particularly beneficial for newcomers who are just beginning their journey. – 24kbet livecasino

    Thank you for fostering such a supportive and informative environment. Your dedication and willingness to share knowledge make this community truly special.

  45. Of u nu op zoek bent naar de beste haartransplantatie Nederland opties in of simpelweg meer wilt weten over haar inplanten, Hairtec biedt uitgebreide informatie en begeleiding. Bezoek de website van Hairtec voor meer informatie en om een consultatie te plannen. Herstel uw haar en zelfvertrouwen met de expertise van Hairtec in haartransplantatie.
    Referentie: https://hairtec.nl/haartransplantatie-nederland/

  46. Als toonaangevende haartransplantatie aanbieder in Nederland, biedt Hairtec een scala aan technologisch geavanceerde oplossingen, waaronder de nieuwste haar inplanten Nederland technieken zoals de DHI techniek en FUE methode. Deze methoden stellen patiënten in staat om natuurlijke resultaten te bereiken met minimale invasiviteit en snelle hersteltijden.7
    Referentie: https://hairtec.nl/haartransplantatie-nederland/

Leave a Reply

Your email address will not be published. Required fields are marked *