New Asia Bar — Swissotel The Stamford

 

Industry Overview

 

New Asia Bar @ Swissotel The Stamford       

 

A sophisticated club, 71 floors above the city skyline, Swissotel is strategically located in the heart of Singapore’s business and shopping district, and above the City Hall MRT.  Swissotel is also the highest luxury hotel in Singapore.

 

 

The bar holds special events on the second Saturday of every month and on the last Thursday of every month, where international DJs take center stage.

 

“Party revelers impress with their sleek dance moves whilst dancing the night away at New Asia to Resident DJ Chris Smith’s beats. Sensuous cocktails, sexy pulsating tunes against the panoramic backdrop of Singapore’s scintillating cityscape are complemented by chic parties”  —  Swissotel, The Stamford

 

Operating Hours

 

Sunday – Tuesday: 3.00pm – 1.00am

Wednesday and Thursday: 3.00pm – 2.00am

Last Thursday of the month: 3.00pm to 4.00am

Friday, Saturday and eve of Public Holiday: 3.00pm – 3.00am

 

Happy Hour

 

Monday – Sunday: 3.00pm – 9.00pm

 

Latest Promotion

http://www.newasiabar.com.sg/outlet/promotion/

 

Official Website

http://www.swissotel.com/EN/Destinations/Singapore/Swissotel+The+Stamford/HOTEL+HOME/Gallery/Dining/New+Asia+Bar.htm

 

How Lounge bars normally define and price their space and time:

 

  • Lounge bars have significant slow periods and peak periods, typically peak periods encompassing the evening hours
  • Menu prices are fixed
  • Separate space for table section, bar section, dance floor section and VIP section
  • Separate peak time, non-peak time, special events -http://www.newasiabar.com.sg/outlet/promotion/

 

Space

1. Lounge Bar architects typically define space implicitly when first designing the bar.  Lounge bar can control the way of space is sold.

 

 

2. In New Asia Bar, the bar is divided into two floors:

  • First floor includes bar, open table, private table and dance floor – The tables include 2-tops, 4-tops, and bigger tables accompanying the sofa seating.
  • Second floor is the VIP area, which does not have a bar.  However, the second floor is made up of private seating and has views of the entire dance floor as well as sweeping floors of the Singapore skyline.
  • The bar section has limited seating
  • Dance floor
  • New Asia Bar separates those seats that are directly in front of the floor-to-ceiling windows from the others

 

 

 

3. New Asia Bar uses space to generate additional revenue by:

  • Charging an additional fee for those seats that have a direct view
  • Separating the VIP seating from the other with a premium charge
  • Renting out the entire bar for private events
  • Charging a cover fee to enter New Asia Bar

 

4. Creative things that New Asia Bar could do to split up its space differently:

  • Split up space for observation section for day-time providing high tea to generate more revenue.  The observation section provides professional pictures taken.

 

Times

 

1. The lounge bar normally sells time implicitly. The bar normally does not charge customers by how long they stay- guests’  duration is unpredictable.

 

2. Four different ways in which companies sell time explicitly:

  • Sell drinks
  • Sell food
  • Sell view
  • Environment/Atmosphere (Entrance/Cover Fee)

 

 

 

3. Creative things that New Asia Bar could do to split up their time differently:

  • Make happy hour from 5:30pm – 9:00 pm
  • Have High Tea from 2:30 pm to 5:30 pm

 

Price

1. Physical rate fences (tangible):

  • View Seating

-$100 ++ minimum spending per head on special events

  • VIP Seating
  • Regular Private Seating

-No entrance fee with table booking

  • Entrance Fee

-Only applicable after 8pm
-$25 per person on normal night
-$30 per person on special events

 

 

2. Non-Physical Rate fences (intangible):

  • Happy Hour- Discount specific drinks to shift demand to slower period.
  • Special events every month- Cover charge after 8:00 pm    
  • Email list- Special offers and promotions

 

 

3. Creative rate fences that New Asia Bar could use to generate additional revenue:

  • Membership- Pay a one-time membership fee and be allowed to re-enter the bar multiple times and could be allowed to bring along one to two guests.
  • Advanced reservation- receive benefits from booking table in advance

13,276 thoughts on “New Asia Bar — Swissotel The Stamford

  1. 꽁머니 , 꽁머니사이트 ,꽁머니공유 , 꽁머니홍보 , 꽁머니1만 ,꽁머니 5천 바로 환전 받으실수 있는 꽁머니커뮤니티 꽁프로 에서 꽁머니 토토사이트 를 추천 해드립니다. 꽁머니

  2. 홈페이지제작 웹에이전시 그로스코드는 기업홈페이지제작, 쇼핑몰제작 전문 홈페이지제작업체 입니다. 회사 가치를 높이는 웹사이트제작 을 경험해보세요 홈페이지제작

  3. 진주출장안마ㅣ진주출장마사지ㅣ진주출장 업계 1위 로서 전지역 20분 안에 미인관리사 가 도착 하여 고객님들의 니즈에 맞게 다양한 코스를 제공하며 최선을 다할것을 약속합니다. 진주출장안마

  4. Stanproperty.com, Exclusive luxury Property Website for Malaysia. We looked forward to be pioneering real estates across Malaysia. To serve you better, we build a team of professional and constant upgrade of the systems to serve my valuable clients although at time no way we could please everyone but nevertheless, we put all effort to make it possible. klcc condo

  5. Stanproperty.com, Exclusive luxury Property Website for Malaysia. We looked forward to be pioneering real estates across Malaysia. To serve you better, we build a team of professional and constant upgrade of the systems to serve my valuable clients although at time no way we could please everyone but nevertheless, we put all effort to make it possible. bangsar bungalow

  6. Stanproperty.com, Exclusive luxury Property Website for Malaysia. We looked forward to be pioneering real estates across Malaysia. To serve you better, we build a team of professional and constant upgrade of the systems to serve my valuable clients although at time no way we could please everyone but nevertheless, we put all effort to make it possible. klcc penthouse

  7. تعمیرگاه تخصصی مگان در تهران، ایران رنو، با 20 سال سابقه آماده ارائه خدمات تعمیر جلوبندی، گیربکس، موتور، سرویس و … می باشد. تعمیرگاه مگان در شرق تهران تعمیرگاه مگان

  8. Stanproperty.com, Exclusive luxury Property Website for Malaysia. We looked forward to be pioneering real estates across Malaysia. To serve you better, we build a team of professional and constant upgrade of the systems to serve my valuable clients although at time no way we could please everyone but nevertheless, we put all effort to make it possible. astrum ampang

  9. Selamat datang di situs slot bonus new member 100 persen di awal yang memberikan bonus deposit dengan to 5x. Bonus new member ini dikenal sebagai penyedia platform slot bonus 100% to 5x yang memberikan keuntungan taruhan yang rendah saat pendaftaran pertama kalinya. Kami juga menawarkan promo menarik bonus 100 to 8x. bonus new member to 5x

  10. I am incapable of reading articles online very often, but I’m happy I did today. It is very well written, and your points are well-expressed. I request you warmly, please, don’t ever stop writing. Spotiflyer

  11. My spouse and i felt very fortunate when Michael managed to conclude his basic research through the ideas he had from your own web pages. It’s not at all simplistic to just possibly be offering solutions that others could have been making money from. And now we discover we need you to thank for this. The most important illustrations you made, the simple site navigation, the relationships you give support to create – it’s many overwhelming, and it’s really leading our son and our family feel that this subject matter is exciting, which is really mandatory. Thanks for the whole lot! layerzero airdrop

  12. Bigo88 merupakan slot online terpercaya dan terbaik yang sudah terbukti gacornya, banyak keuntungan besar yang bisa Anda dapatkan ketika bergabungg di situs resmi kami.

  13. There are some interesting time limits on this article however I don’t know if I see all of them heart to heart. There’s some validity however I’ll take maintain opinion until I look into it further. Good article , thanks and we want more! Added to FeedBurner as properly layerzero airdrop

  14. Bimaspin adalah situs judi slot online terpercaya yang sudah resmi bergabung selama bertahun tahun lamanya, sudah banyak yang membuktiikan bahwa sangat mudah untuk mendapatkan kemenangan ketika bermain di situs Bimaspin.

  15. Madu88 adalah agen slot online yang sudah sangat populer bagi pecinta slot online, dikarenakan sistemnya yang canggih dan proses transaksii deposit/withdrawal juga dilakukan dengan cepat.

  16. Raden138 merupakan agen yang telah dijamin dan juga terpercaya, Raden138 telah banyak menerima lisensi resmi sehingga tidak perlu di ragukan lagii sebab terpercaya dan aman untuk Anda mainkan.

  17. Situs judi online terbaik Bom88 telah terjamin menjadi situs teraman dan terpercaya, memberikan kepuasan untuk semua pemain serta penggemar slot online dan memberikan peluang menang yang besar.

  18. Ginkgo Retail provides a strategic roadmap on how to reduce customer returns, leveraging data-driven insights and innovative approaches. Our tailored solutions pinpoint the root causes behind returns, empowering businesses to proactively address issues. Through streamlined processes and proactive customer engagement, we enhance product accuracy and customer satisfaction, minimizing return rates. With our expertise in predictive analytics and personalized experiences, Ginkgo Retail guides businesses in implementing effective policies and practices that mitigate return complexities. Gain a competitive edge by partnering with us to navigate the landscape of reducing customer returns, fostering lasting customer loyalty and optimizing operational efficiency.

  19. Thanks , I have recently been searching for information about this topic for ages and yours is the best I’ve discovered till now. But, what about the conclusion? Are you sure about the source? kèo trực tuyến

  20. Esenyurt, İstanbul’un hızla gelişen semtlerinden biridir ve bu bölgede konaklama ihtiyacını karşılamak için birçok alternatif bulunmaktadır. Esenyurt Günlük Kiralık Daire seçenekleri, kısa süreli konaklamak isteyenler için ideal bir çözüm sunar. Bu daireler, konforlu bir yaşam alanı ve uygun fiyat avantajlarıyla dikkat çeker.

    Esenyurt günlük kiralık daireler, birkaç günlük veya bir haftalık konaklamalar için tasarlanmıştır. Bu daireler genellikle otel konseptinden farklı olarak, ev konforunu aratmaz. Bir otel odasında bulabileceğiniz birçok özellik, Esenyurt’taki günlük kiralık dairelerde de mevcuttur. Yatak odası, oturma odası, mutfak ve banyo gibi ayrı bölümler, konuklara evlerindeki rahatlığı sunar.

    Site : https://www.esenyurtgunlukkiralikdaire.com/

  21. “초기 당신은 멋진 블로그를 얻었습니다. 나는 결심에 더하기 균일 한 분을 포함합니다. 나는 당신이 정말로 매우 기능적인 문제를 가지고 있다고 생각합니다. 나는 항상 당신의 블로그 축복을 확인하고 있습니다. 마사지

  22. Viral303 adalah situs live casino online dan slot nexus online yang viral resmi bersertifikat,kami juga menyediakan permainan lain seperti bola parlay dan poker gacor yang gampang menang cukup menggunakan 1 akun untuk semua game judi online slot gacor

  23. INDOWIN88 Menjadi Situs Slot Online Pertama indonesia yang memenangkan Penghargaan dari PAGCOR sebagai Kategori SLOT GACOR HARI INI. Tidak perlu ragu dan khawatir lagi untuk bermain Slot88. Sesuai Peraturan Permainan ini Khusus 17+ Tahun ke atas. indowin

  24. Youre so cool! I dont suppose Ive read anything such as this prior to. So nice to get somebody by original thoughts on this subject. realy thanks for beginning this up. this amazing site is one thing that is required on the net, someone with some originality. beneficial job for bringing a new challenge towards net! nhận định kèo hôm nay

  25. Crafting a good excuse is about more Nigoal than just finding a believable reason; it’s about framing it in a way that upholds your integrity and respects the demands of the workplace.

  26. Viral303 adalah situs live casino online dan slot nexus online yang viral resmi bersertifikat,kami juga menyediakan permainan lain seperti bola parlay dan poker gacor yang gampang menang cukup menggunakan 1 akun untuk semua game judi online slot gacor

Leave a Reply

Your email address will not be published. Required fields are marked *