1: INDUSTRY OVERVIEW: DEPARTMENT STORES
Department stores are large retail outlets that contain numerous individual shops, providing a wide range of product lines. Department stores most oftentimes consist of the following product categories:
1) Food
2) Cosmetics
3) Shoes and Accessories
4) Clothing
5) Interior Décor
6) Restaurants
Depending on the type of department store, department stores can offer a much wider range of products, including furniture, toys, electronics, books, etc.
Department stores come in a wide range of qualities and prices. There are such things as “high-end department stores”, which would focus purely on offering high-profile brands and products, while there are more mass-market targeting department stores, which are more likely to include a wider range of products, including practical household products.
That said, department stores will oftentimes try to cater to specific types of market segments. Particularly in the case of department stores in large cities, each department store will try to position itself differently from its direct and nearby competitors: some will try to cater to younger generations, while some will try to cater to the older generations. Some will try to cater to those interested in mainstream brands, while others will focus more on boutique, independent brands.
In the US, the department store industry includes approximately 20 companies operating roughly 3,500 stores. Major department stores in the US include: Sears, JCPenney, Macy’s, and Dillard’s. The industry earns an annual revenue of around $60 billion USD, 95% of which is earned by the largest 8 companies in the industry.
Some links about the industry:
http://en.wikipedia.org/wiki/Department_store
http://vspages.com/mall-vs-department-store-5580/
http://en.wikipedia.org/wiki/Shopping_mall
http://www.hoovers.com/industry/department-stores/1529-1.html
SPACE
2a: Implicit or Explicit?
From the department store owner’s standpoint, I would say that space is often sold explicitly, as they would charge the tenants per the size of the lease space. On the other hand, for stalls or booths set up in more open areas of the department store, space may be considered more implicit, as these spaces may be sold with less correlation to the exact size of the space.
2b: Ways of Splitting Space
Department stores have different types of spaces within the building that cater to their customers. The most typical type is the space split by fixed walls into one unit, and can usually be shut off or closed by a door or a shutter. These spaces cannot easily be adjusted in terms of size and layout without investment of significant time and money. These fixed spaces are generally leased out to a specific brand or company, such as Zara, Coach, Burberry, etc.
Then there is the semi-fixed space, such as the department store areas dedicated to selling cosmetics or shoes. These are oftentimes open areas in which a specific brand or merchandising line take up certain spaces, but are not divided up by physical walls or entryways. These areas are much more flexible in terms of changing the products being handled, given that one area can easily be changed to carry one brand/line from another; however, certain fixtures used for the displays will be fixed, and hence less flexible to change from a layout perspective.
There is also open space, in which temporary booths or stalls are built to sell a smaller line of products or services.
Different from other uses of store space is the use of space to purely focus on selling experiential services. For department stores, the focus generally remains on selling physical products. However, there are rare instances when space is allocated to selling services—one case being when department stores are attached to movie theaters.
2c: Creating Additional Revenue
One of the most standard ways for department stores to create additional revenue is by holding major seasonal sales. Because the product life cycle of clothes tends to be fairly short, many stores have inventory left over by the time they have to replace old products with new products. Having a highly publicized sale allows for these leftover products to be sold, be it at a lower price than its retail value.
One key to making people spend more money is to convince people to stay out shopping longer. A way to
do this is to provide adequate opportunity for people to take a break from shopping and rest. Many department stores provide these venues by creating food courts—or in high-end places by providing patisseries or coffee shops at which people can recharge before going back to shop some more.
I also think one of the more creative ways in which department stores have used their space to create additional revenue is through creative use of its open space. Another approach department stores can use to bring people to their stores is to provide an additional incentive to go to that location. A common approach used to achieve this in the U.S. has been to create playgrounds in the open areas of the department stores. This service often incentivizes families to go to a department store, simply because it allows an opportunity for their children to play.
One more approach commonly used in Japanese department stores to bring more people to the site is to host certain “festivals” or special events in their open space. For example, department stores would often host weekly “mini fairs” on either the ground floor or the top floor, in which one area of the department store would be devoted to hosting jewelry/clothes/food from brands and shops that usually were not represented at the department store. The content would be changed frequently, and the department store would often be able to bring new people into the store by publicizing new, limited-time genres of offerings at their store.
2d: Potential New Ways of Splitting Space
There are several different directions department stores could potentially go in terms of splitting space differently. One direction would be to use space to create more personalized services to customers. Many of the spaces in department stores are “public”, but allocating a portion of space at high-end stores to allow for “private” space may allow for varying experiences for customers. Customers would be charged a premium for making use of these private spaces.
Another potential use may be to make the spaces more flexible. Instead of sticking with a model that leans heavily toward having “fixed” spaces, changing to a model in which it would be much simpler, cheaper, and quicker to change tenants may be an attractive approach for department stores that are pursuing a more trendy, up-to-date feel.
3: TIME
3a: Implicit or Explicit?
Department stores generally sell time implicitly: this is because the product being sold generally isn’t associated with a particular time limit. For example, it is not like a massage, where you are buying 60 minutes worth of service. The transaction is associated with a physical product unattached to time.
3c: Selling Time Explicitly
Time is currently being sold explicitly at certain department stores, although these cases are generally not a reflection of its overall business model. For example, some department stores may include shops that offer time-explicit services. Some department stores have massage shops, which are time-based service sales.
As another example, some department stores in Japan have small football fields on their rooftops, which people can rent out on an hourly basis.
(http://www.futaba-sp.com/omiya/2010/03/post-23.html)
Some department stores also include game centers for children—some of these entertainment options include machines that run for a set period of time per game.
Department stores will often have restaurants on one of their floors. These restaurants can often choose to set time limits to each group of customers (ex. 2hr limit) to be able to take in more customers during peak times.
(http://www.mitokeisei.co.jp/shop/10_skygarden/11keizan.html)
3d: Creative Things to do with Time
There are a couple things that could be done creatively with time—some of which may already be being done to varying lengths at department stores. One might be to offer some sort of benefit if a certain amount of time is spent within the department store. For example, if a customer was to receive certain benefits if they stayed for 5 hours at a department store on an off-peak day, this could incentivize customers to spend more money during their wait time, and this could also help to improve the image of the department store by maintaining more customers.
Another thing they might potentially consider doing is to include shops that provide rental services. Some shops may already do tuxedo/dress rentals, which would be time-based; they could potentially take this further by doing time-based rentals of other high-end luxury clothes and accessories.
4a/b: Physical and Non-Physical Rate Fences
Below are several examples of physical rate fences (owner-tenant relationships are more likely to be involved with physical rate fences than the tenant-customer relationships)
- (Owner-tenant POV) Depending on the size of the space being rented, owners can choose to increase or decrease the rates
- (Owner-tenant POV) Certain areas of a department store are likely to be more popular/convenient; hence an owner can charge more depending on the location of the space within the store (http://www.ehow.com/facts_6313023_average-retail-lease_.html)
- (Tenant-customer POV) For services such as restaurants within the department store, tenants can set rates by charging differently between open areas and private rooms
In terms of non-physical rate fences, I would say that there are many opportunities to create rate fences, depending on the type of service/product the store sells. There are also several opportunities within the owner-tenant relationship:
- (Owner-tenant POV) Depending on the lease period, the owner can set different rates to charge the tenant
- (Owner-tenant POV) Depending on the credibility/attractiveness of the tenant, the owner can set different rates
- (Tenant-customer POV) Depending on the quality of the product, functionality of the product, or time/length of the service, rates can be set differently. There is an enormously wide range of examples of this in department stores. A Gap outlet, for example, may sell a tank top for $10, while a Burberry outlet would sell a similar styled tank top for $150. Similarly, a cell phone with 3G functionality may sell at a cell phone provider outlet at a certain price, while a phone with 4G functionality would sell at a much higher price.
4c: Creative Ways to Set Rate Fences
Some ways I can think of setting rate fences creatively is to perhaps offer more intangible services—rather than just the physical products. For example, an I Love Bangkok t-shirt may only cost $5 at the actual retail shop, but if the customer already knows what he/she wants, but doesn’t want to make the trip up 7 floors and 5 minutes of walking to get there, the store could potentially charge an extra $1 to have the t-shirt brought down to the concierge desk of the department store for a quick pick-up.
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私人的志工設定（（伊瓦斯） 區域首選技術對於那些尋求到重組他們的債務重組。一個IVA是一個正式的協定之間一個私人的和他們金融機構，允許這債務人到償還一個部分他們欠的放時期，通常情況下5年。這選項不是只是給予一個結構沉降戰略但同樣地優惠安全從個人破產程式。經過成為一部分一個個人自願協議，個人能回收控制他們財政儘管保證他們正在做可以管理定居點那鏡子他們的現存的經濟的環境。
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債務重組可以感覺就像拖拉你的重量，導致你焦急關於貨幣未來。 債務重組收費 。在這篇具體文章中，我們將探索四個關鍵選擇 – 自願這當然是個人（IVA），債務減免計劃（DRP），破產的含義和現代借貸解決方案。了解這些想法可以啟用有人去做出明智的選擇並獲得從根本上擺脫債務鏈。
讓我們從開始個人自願計劃（IVA）。iva實際上官員合約那你償還百分比的債務結束了收藏時期，通常是五年兩者之間你和你的債權人那允許。這個過程那是有組織協助您處理你欠的但另外保護你反對更多數量劇烈效果破產。通過獲得進入IVA，你能夠協商付款這當然是適合每月的月份您的津貼，允許你努力經濟安全減去持續的害怕債權人行動。
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現在複雜的景觀那是貨幣很多人找到自己努力應對壓倒性的財務義務。職責難以克服，導致壓力和懷疑關於未來。快樂，你可以找到可用的解決方案那會有所幫助減輕這種壓力這當然是貨幣。其中包括IVA債務重組，DRP債務和解，破產和融資這當然是各種各樣的。其中每個途徑提出機會是獨特的挑戰，渲染它需要人們充分理解他們的選擇。
個人自願安排（IVA）是一種方法這當然是受歡迎試圖重組債務。iva簡直就是協定這當然是正式的一個人和他們的債權人，使債務人能夠支付馬上百分比他們欠的一切明顯多一套時期，通常是5年。該程序不僅提供還款那是結構但是也提供防禦破產程序。通過獲得進入IVA，個人可以恢復控制他們的財務狀況這使得肯定他們是進行可行的付款，以反映其當前情況這當然是金融的。
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An american integrated fridge freezer is designed to be affixed to kitchen cabinets, giving an elegant and sleek appearance. Pick a model that has an energy-efficient rating to lower operating costs.
Plumbed models offer a continuous suppl
white leather 4 seater sofa
Choosing a 4 Seater Grey Leather Sofa
A four-seater leather sofa is a wonderful addition to any living space. It is crucial to pick the right one for your space, however. It shouldn’t be too large or it will take up too much room and make the room feel cramped.
It should also be easy to take care of as it will be frequently exposed to the sun.
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New York Motorcycle Driving License Price
You must possess a valid New York State motorcycle license to be able to drive on the roads. There are various charges associated with this kind of license that include renewal and upgrade fees. The fees are based on the age of your and location.
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4 seater white leather sofa
Choosing a 4 Seater Grey Leather Sofa
A four-seater sofa in grey leather is a wonderful addition to any living space. It is crucial to pick the right one for your space, however. It shouldn’t take up too much space or make the room feel tight.
It must also be easy to care for because it is frequently exposed to sun.
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Which Hobs Are the Most Efficient?
A hob is one of the most important appliances in your kitchen, which is why it’s worth spending time finding the right one for you. We spoke to white goods experts about the best hobs and features to look for.
Some hobs have child locks that prevent children from accident
Lightray Solutions Business Intelligence Advisors
Lightray Solutions business intelligence advisors continues winning awards. In today’s rapidly evolving business landscape, companies are constantly seeking ways to enhance their operations and improve decision-making processes. The deluge of data available can be overwhelming, making it imperative for organizations to effectively harness this information to driv
seo教學
在互聯網上不斷擴展的巨大景觀，無數網站競爭引起關注，努力值得注意在電子噪聲的混亂中。其中，選擇那是很少上升其他，從單純的電子陰影轉變為難忘的在線保存。這種轉變通常依賴於一個元素那是必不可少的搜索引擎營銷，普遍稱為搜索引擎優化。
我們的故事始於電子商務這當然是Tiny，“ Ecogoods”，專門從事可持續性服務和產品。儘管有多樣性這當然是奇妙的和對可持續性的渴望，生態植物發現自己迷路了內部海洋搜索結果。當客戶時搜尋環保服務和產品很少發現生態。他們的網站交通確實是低，產品銷售曾經停滯一起夢製造區別似乎越來越多出來抵達。
seo課程 。他們首先執行關鍵字這當然是徹底理解什麼潛在客戶曾經狩獵。這涉及使用揭示搜索的工具那是受歡迎
seo教學
進入繁華的市場這當然是數字競爭激烈，注意力跨越了，很棒服務或產品不是足夠長。進入搜索引擎優化（SEO成分是） – 秘密可以增強一個組織從晦澀到突出。這個故事圍繞著一個小，家族餐廳這當然是意大利“ Trattoria Bella”，發現了變革力的力量搜索引擎優化。
Trattoria Bella結束了在當地人中眾所周知由於正宗的意大利面菜和溫暖，熱情的氣氛。但是，儘管社區的存在很強，但餐廳還是面臨著挑戰那是重要的曾經實際上是隱藏的新客戶搜尋就餐選擇在網上。大師馬可（Marco）意識到沒有在線的強大存在這些人是通過到達可能依靠的顧客搜尋引擎引導他們的食物替代品。
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Bunk Beds For Kids’ Rooms
Bunk beds for children’s rooms are fun and practical, and they’re available in a wide range of styles, finishes, and configurations. Double-duty beds can save space by incorporating additional storage options, such as drawers or shelves.
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valenda
Válendy jsou oblíbeným nábytkovým prvkem, který spojuje komfort a styl v jednom. Tyto multifunkční kusy nábytku se stávají nezbytnou součástí moderního bydlení, a to nejen díky svému praktickému využití, ale také díky široké škále designů, které dokážou ozdobit každý interiér. Ať už bydlíte v malém bytě nebo prostorném domě, válendy mohou přispět k útulnosti a pohodlí vašeho domova.