5 reasons why the all-new kindle fire beast the Ipad2
This article itself is the beginning of information cascade. Because the readers of the article assume that the writer had his hands on the product, the article appeals the readers with credibility. Now that the information is evaluated as reliable, readers take in the information and deliver a similar feedback to someone else; thus, the cascade cycle begins, whether a positive or a negative one.
The article speaks of the new kindle fire that just launched in November 15th. It claims that kindle fire may be the first and only tablet that will capably compete with Apple’s Ipad2. Then follows up with cons of the device and probable reasons why it may beat Ipad2 in the table-PC market. Though we see that the article is slightly biased in its evaluation of the two products, its reasons are very appropriate and convincing to the readers. The first reason it proposes is its “eye-popping price” that will establish kindle fire a seat in the market. While Ipad2 sells starting at the price of $499, the kindle fire is only $199. This definitely will attract buyers, even those who initially planned to buy the Ipad2. The second reason is its wider content compared to the Ipad2. Even though Apple is famous for its app store, kindle fire has well prepared with its own content source that specializes with streaming movies, books, and many more. Another modification that kindle fire displays is that Amazon app store remains open like Android, but only makes available the very best and most popular apps from the open market. The result: More free apps without the hassle, the best of both worlds approach
With all these features, kindle fire jumps into the tablet competition. Because the earlier information cascade about the Ipad2 wouldn’t always be positive feedback, some people would be affected by this and choose to buy the new kindle fire. Also, the Ipad users may turn their heads to the new kindle fire, if they come across a positive information cascade about the new kindle. It all depends on the earlier users who decide to prefer kindle fire or Ipad2. The early adopters of the new kindle fire hold the power to set the success or failure of Amazon’s new product.