March, 2010Archive

America’s Missed Opportunities

March 31st, 2010 | Uncategorized | 1 comment   

The Democratic Party has a website which attempts to link all of its members together. There is a great potential for political organizations to use online forums to stimulate political discussion and recover real feedback from concerned constituents. I was sorry to discover while searching democrats.org that this opportunity is being wasted. There is a [...]

Prod usage in the new media landscape

March 18th, 2010 | Uncategorized | No comments   

One popular criticism of prod usage is that it makes it harder for individuals to find reliable, professional content amidst all of the amateur content. If there are thousands of articles on the internet on a certain subject, it can be difficult to discern the articles which are based on facts and journalistic tactics from [...]

How Information Can Close the Power Divide

March 10th, 2010 | Uncategorized | No comments   

        There is an old proverb that says that information is power. This means that a lack of information is a barrier to power. Just as we talked about the digital divide in this country over the last decade, there is a much greater global divide between those with information and those without. [...]

Why Consumers Still Have No Power

March 3rd, 2010 | Uncategorized | 1 comment   

New technologies such as TiVo and interactive websites have turned the advertising industry upside-down. Joseph Turnow explains in his writings, how the advertiser driven media, which formed in the 20th century, has created a “commodification” of the viewers of mainstream media. New technologies are currently threatening to reverse that trend by offering more options for [...]

Class Blog: New Media and Society