A New Way to Rank Pages?
Search engines face a difficult problem: how to give users the best search results, often from little input. PageRank has been an effective solution to this problem, but is there an even better way? Google, which used PageRank to sort its search results until 2013, has adopted a new way of ranking search results: trust […]
Add Market Complications
http://www.businessinsider.com/google-chrome-ad-blocking-forces-ad-tech-cos-to-abandon-business-2017-10 In class, we have learned about selling advertisement slots to advertisers, with a one to one ration for each. However, we have never taken a more complicated approach to this topic, exploring different scenarios which could put kinks in the well oiled machine of the second price auction. In this article, it is […]
Information Cascades in Animal Populations
Individual humans have their own thoughts, ideas, and opinions, yet being grouped or connected with others, in others words being part of a network, can have an affect on these individuals’ decision making processes. Being in a network introduces a new opportunity to imitate or copy the decisions of others. Individuals can either follow their […]
Quantum Physics and PageRank
In the last 20 years, the amount of pages on the web has increased over a thousandfold, from an already astounding 1 million pages in 1997 to an incomprehensibly huge 1.2 billion pages in 2017. But of what use is all of this information if it is inconvenient, difficult to find, and sometimes impossible to […]
A Truthful Twitter
https://www.cnbc.com/2017/10/24/twitter-will-label-political-ads-including-who-bought-and-spend.html Twitter will begin labeling political ads with information regarding who bought them and how much was spent on the ad. The new policy will affect electioneering ads, which clearly promote specific candidates or parties for elected office. Twitter is also preparing to testify about Russian involvement in the 2016 election through online political ads. […]
The Dark Underbelly of Online Advertising
The internet is a highly demanded medium for advertisers because of the size of its audience and the ability to target specific consumers. However, online advertising is filled with fraud and many issues that lead advertisers and consumers alike to question its legitimacy. In this article, Benjamin Edelman identifies many of the scams that sites perform […]
Information cascades are source of financial markets instability
An information cascade is created when individuals give more weight to the choice others have made relative to their own personal assessment. Thus they may make a decision that is swayed by what others have done and goes against their own private leanings. This behavior may be rational in some scenarios if the crowd […]
All’s Fair in Love and War, but not the Internet
http://time.com/4672540/go-viral-on-internet/ For years, people have been using the term “viral” to describe an internet phenomenon in the form of a video or article that reached the screens of thousands upon thousands of internet users. However, a lot of our ideas about how videos, ideas, and articles go viral are false. The article “Why It’s Harder […]
Game Theory and Cancer
Game theoretic scenarios are generally analyzed in contexts where the “players” of the “game” are people or animals such as the classic “Hawk-Dove” and “Prisoner’s Dilemma.” However, game theory need not be contextualized solely in this manner. Games arise in much more micro scenarios as well. Applying game theoretic analyses to micro organisms could greatly […]
The GTO Perspective
Poker. This word has quite a bit of a buzz around it. It stirs up feelings of risk, rashness, immaturity, and luck. Fortunes can be made or lost in a matter of minutes. The thrill and suspense of gambling has been around for centuries, but as we’ve become more and more advanced, so too have […]
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