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FutureRank: The PageRank of the Future

When search engines such as Google, Yahoo, and Bing began to emerge, there became a need for algorithm to sort webpages based on importance and relevance to the user’s search. This algorithm materialized as PageRank. PageRank orders webpages based on their current links and references, which seems to be an acceptable model. However, this algorithm […]

How Link Building Has Changed Over the Years

10 ways link building has changed over the last 10 years Over the years, Google searches have become much more refined and have found more relevant results. The article talks about how many ways of link building have less worth than they used to, and how some increased in value. You used to be able […]

Google’s Algorithm for PageRank

There was a 33 million percent increase in webpages since 1994. While this means more information, this means there needs to be a good method to sort through them all to get to the information someone needs. Algorithms are used to help users with this problem. These algorithms not only scan the web for the […]

Google Vs. Facebook

In class we have been learning about two things about Google. First how Google developed a page ranking system so when someone googles “Cornell” certain sites appear such as the Cornell homepage and other sites such as a recipe for apple pie do not appear. The second thing we have learned about Google is how […]

Spliddit – An efficient, fair way to split rent, fare, credit, etc. using game theory

Spliddit is a tool/website created by computer scientists at Carnegie Mellon. It’s purpose is to split items, whether it be rent or fare, fairly among a specified amount of people. Spliddit claims to guarantee certain  “fairness properties” as the algorithms it uses to split things have been mathematically proved to provide these properties. These two […]

The Wiki Game

One of the Internet’s most popular website is Wikipedia, “the Free Encyclopedia”; it ranked number 5 on the Alexa Internet, Inc. list of most visited web destinations for October 2017, most likely due to its more than 40 million articles on various topics in over 300 languages. As the largest online encyclopedia, it comes as […]

PageRank vs Bing

In class, we learned the basic groundwork of Google’s PageRank algorithm, which essentially begins with all the pages at equal weights, then repeatedly applies an algorithm to generate new weights, depending on the properties of the pages. These properties are the “backlinks”, or links on other pages that lead to that page. However, with Google, […]

Amazon First Price Bidding War

Typically when people buy things on Amazon, they don’t auction; they just pay the specified price and get their product. Ironically enough, Amazon itself is locked in the middle of a massive auction. Amazon recently announced plans to open a new headquarters of the same size and scope of the current, Seattle headquarters. Whatever city […]

Game Theory in Competition Among Search Engines

I read an academic paper by researchers at Carnegie Mellon University that attempted to model the Online Search Engine market and, using this model as the mathematical proof, outline the equilibrium strategies of large firms such as Google and Yahoo and those of smaller search engines as well.  The paper also discusses the dominant strategies […]

Top Stories

https://www.theverge.com/2017/10/3/16413082/google-4chan-las-vegas-shooting-top-stories-algorithm-mistake This article points to a few specific instances where Google’s algorithm of determining “Top Stories” has failed to filter out articles of poor quality or misinformation. It’s hard in this day and age to imagine life without Google. We rely on Google’s search algorithms every day to check the weather, look up the score […]

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