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How Millenials Get News

The information we receive and the ways in which we keep ourselves informed are very important. Whether one is dealing with big decisions, like whether or not to buy a firm, or smaller issues like finding a job, the information that is available to him or her can make all the difference. You wouldn’t want to invest in a failing business or work for a disrespectful employer.

The article linked below was the product of a survey conducted by Media Insight Project, a program of the American Press Institute and The Associated Press-NORC Center for Public Affairs Research. The article shines some light upon a subject that was stressed upon in earlier lectures. People in close circles tend to be exposed to the same information. It shows that people with weaker relationships tend to be involved in different things and consequently have access to different sources of information. By maintaining weak relationships, in addition to our strong ties, we are given access to new or ‘novel’ sources of information that we may not have been aware of otherwise.

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“Those who describe themselves as less active seekers of news are even more likely to say they encounter diverse opinions and viewpoints in social media. Fully 73 percent of those Millennials who say they mostly bump into news and information throughout their day say the opinions in their feeds are an even mix of viewpoints, compared with 65 percent of those who call themselves active news seekers. Bumping into news, in other words, may widen the perspectives one is exposed to, not narrow them.”

http://www.americanpressinstitute.org/publications/reports/survey-research/millennials-social-media/

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