A Press Packet to Help You Spread the Word
Brochure: You likely have something to share with the public, whether in terms of general information, or a special upcoming event. Fill in the blanks on this brochure template to let others know about your program, and specific events that you want to advertise.
Co-educator Letter: An important part of building ownership is working with your peers, to get everyone on board with the power of the gardening program to reach your intended audience. Modify this letter with specifics to generate collaboration and cooperation among educator colleagues.
Letter to Families: It seems as if more families than ever are interested in gardening. This letter can be adapted to your program to highlight the benefits of gardening to families in diverse communities.
Press Release: This general press release has at its core the foundations of why gardens matter – adjust and change according to your program’s particular emphasis.
Letter to Administrator: It is imperative that your administrator is on board with your work. This can get you started in convincing administrators of the value of this effort.
Letter to Neighbors: Bring everyone on board – including neighbors who may be intrigued with gardens, and may have questions about its value.
Letter to Volunteers: There is tremendous opportunity to engage a diversity of volunteers, and any gardening program offers multiple ways in which people can get involved. This letter can be adapted to get you started in reaching out to them.