Resources for communicating with your community during the COVID-19 pandemic

 

Communication is key, especially in these uncertain times as we face the COVID-19 pandemic. Here are some resources to help animal sheltering organizations communicate with their communities, including document templates, shareable graphics, and tips for posting on social media and holding virtual meetings and pet meet & greets.

  • Toolkit: Get Your Messages Across with these Shareable Graphics (North American COVID-19 Communications Task Force): The North American COVID-19 Communication Task Force, a collaboration of animal welfare organizations across the U.S and Canada, offer you these shareable materials for messaging a variety of audiences—the pet parents in your community, shelter staff, law enforcement, and your foster families. Click here and use as-is or tweak them to make them your own.
  • COVID-19 Communications Resources (Best Friends): Communication is key to any organization’s success especially in times of uncertainty. Internal communication with staff and volunteers is crucial to mitigating disruption in your lifesaving. Likewise, external communication with your community about animals in your care and their own pets will be a lifeline for your organization. Click here to access these resources that will help you communicate with your community about the animals in your care and theirs.
  • Best Friends Pet Preparedness Plan Template (Best Friends): Download this pet preparedness plan template here and share with your neighbors, family and friends. You can email the PDFs or print and share.
  • Resources for Reuniting Lost Pets (Michelson Found Animals): Michelson Found Animals developed this poster to share on your social channels, via email, or to print and display in your community. Click here to download.
  • Use these Graphics to Promote Fostering (Shelter Pet Project): The Shelter Pet Project, a national public service announcement campaign promoting pet adoption from shelters and rescues, is offering downloadable share graphics and draft copy promoting fostering for you to share on your social media channels.  Click here to access downloadable resources.
  • A How-To for Virtual Meet & Greet (American Pets Alive!): Click here to watch this American Pets Alive! video and learn how to schedule and conduct virtual meet and greets for the animals in your organization.
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